Category: Watch Industry & Watchmaking News
Stay updated with the latest in the watch industry — new releases, innovations, and insights from the world of fine watchmaking.
-

F.P.Journe Golf Cup 2026 – a measured swing in Geneva
Vandœuvres, 7 June 2026. The F.P.Journe Golf Cup returned to the Golf Club de Genève for its thirteenth running, a quiet constant of early summer and a reminder that precision also lives on fairways. This year saw 156 players in a Greensome Stableford, brisk in pace and good manners.
-

Flavio Cobolli takes Bianchet’s UltraFino tourbillon to the Roland-Garros final
Bianchet has named Flavio Cobolli as brand ambassador, and the Roman has already carried the UltraFino tourbillon from Melbourne to Paris – most recently into the Roland-Garros final.
-

Lenny Kravitz brings a burgundy Reverso to Roland-Garros
On June 7, 2026, Jaeger-LeCoultre’s global ambassador Lenny Kravitz attended the Men’s Final at Roland-Garros, opting for a quietly confident choice on the wrist – the Reverso Tribute Monoface Small Seconds in pink gold.
-

Jaeger-LeCoultre names JOSHUA Friend of the House in The Hour Before
Jaeger-LeCoultre has named JOSHUA of SEVENTEEN as a Friend of the House, introducing the collaboration through its interview series “The Hour Before”. The fit is clear enough: disciplined performance meeting disciplined craft, with little need for noise.
-

On Screen, In Steel and Gold – Jaeger-LeCoultre in Guy Ritchie’s In the Grey
Guy Ritchie’s new film \”In the Grey\” gives Jaeger-LeCoultre a measured close-up. Eiza González wears the Reverso Classic Duetto in pink gold, while Henry Cavill appears first with the Master Control Chronograph Calendar in stainless steel, then later with the Polaris Perpetual Calendar in pink gold. It is tasteful placement rather than product parade –…
-

Bianchet welcomes Nicolai Budkov Kjaer as brand ambassador
Bianchet has named Norwegian tennis talent Nicolai Budkov Kjaer as its new global ambassador – a 19-year-old who has already worn a flying tourbillon on court at the Madrid Masters. It is a partnership that favors proof over posture.
-

Reverso Stories opens in Miami – a quiet salute to nine decades of design
Jaeger-LeCoultre brings The Reverso Stories to the Miami Design District, an immersive pop-up open to the public from 21 to 31 May 2026 at Sweet Bird North, 95 NE 40th St. It is a measured celebration of a shape born in Art Deco, still speaking clearly after nine decades.
-

Ryan Lochte and the Mauron Musy MU05-103: When a Hall of Famer Picks a Watch That Actually Makes Sense
At the International Swimming Hall of Fame induction in Fort Lauderdale, Ryan Lochte chose a watch that speaks in equations rather than exclamations: the Mauron Musy MU05 103 Blueprint. It felt apt. A career built on discipline met a timepiece defined by deliberate engineering.
-

Time for two: NOMOS frames the watch as a modern engagement gift
Across continents and customs, couples are choosing mechanical watches to mark life’s vows – engagements, weddings, anniversaries. NOMOS Glashütte gathers that sentiment into a simple idea: a timepiece as a quiet bond worn daily, aging gracefully with its owners.
-

Speake Marin partners with the Grand Prix Historique GPX
Speake Marin has announced a partnership with the Grand Prix Historique (GPX), an event devoted to the spirit, elegance, and heritage of classic motorsport. On paper, it is a tidy fit for a house that prizes tradition while speaking a modern language.