Author: Constantin Reusberg

Introducing the 2340 Collection – Louis Erard’s Latest Sporty-Chic Marvel

Louis Erard is stepping up their game with the introduction of the 2340 Collection, and boy, they weren’t kidding when they said they’d level up! This latest release marks the brand’s first watch with an integrated bracelet – a testament to their home and spirit in Le Noirmont. It’s like the start of a new romance! Crafted with a mix of titanium and steel, the 2340 is built to last and promises to captivate. It’s the beginning of a timeless collection, not just a fleeting fling of limited editions.

Let’s talk about that bracelet. With 92 components, including 46 links, it’s art you can strap to your wrist. The alluring blend of brushed titanium and polished steel gives it a two-tone charm that can’t help but catch the eye. Each link is hand-beveled, so you know they’ve put the love in. And it all comes together with a butterfly clasp that stays hidden – like a magician’s trick on your wrist!

The case of this watch is the strong, silent type – rugged yet refined. Made of brushed titanium, it keeps the 40 mm case light as a feather, while the polished stainless-steel parts provide a sturdy backbone. It’s got those stylish gadroons that conceal the bracelet’s connection, making it look sleek and seamless, perfect for that sporty-chic aesthetic.

Finally, the dial – oh, there’s variety here. With three versions to choose from, you won’t run out of options. The mint green lacquered dial is delightfully quirky, with its “pill” pattern playing up the capsule logo. Meanwhile, the slate blue and deep blue options boast a wave pattern that nods to the bracelet’s center links. It’s all about playing with light and texture, making each glance at your wrist a mini-adventure!

October 13, 2025
Jaeger-LeCoultre’s Master Hybris Artistica Calibre 945: A Celestial Symphony in Blue and Pink Gold

If you’ve ever wanted to wear the night sky on your wrist, Jaeger-LeCoultre has something magical for you. Introducing their latest masterpiece, the Master Hybris Artistica Calibre 945, reimagined with a divine dark blue enamel dial set in luxurious pink gold. Limited to just five pieces, it’s more exclusive than a Kardashian wedding.

The artistic redesign showcases a magnificent three-level dial featuring a Cosmotourbillon – don’t worry, this isn’t something out of a sci-fi movie. It’s essentially a celestial tourbillon that performs an anti-clockwise orbit in a single sidereal day. This is paired with a Northern Hemisphere sky chart, making sure you always know if Virgo is giving you a hard time.

Inside this mechanical marvel, the tourbillon is secured only from the movement side, providing an unblemished view of its kinetic splendor. Powered by 73 components nestled in a lightweight titanium carriage, the monometallic balance wheel beats at 4Hz – a symphony of precise engineering.

Not stopping at just stargazing, Jaeger-LeCoultre has also included a minute repeater. Yes, this means you can tell the time by ear. Chimed automatically with patented innovations like crystal gongs, it’s music to a watch lover’s ears.

Wrapped in a 45mm x 16.05mm case, made with over 80 parts, the case is just as much an art piece as what it encases. It features a mix of micro-blasted, polished, and satin-brushed surfaces to play with light, complementing the artistic dial beautifully. The case keeps things uncluttered – all functions are managed through the crown, leaving the left side for activating the minute repeater.

For €670,000 in Germany (or €675,000 in Austria, because clearly borders add a bit of extra sparkle), owning the Master Hybris Artistica Calibre 945 is like cradling a universe on your wrist. Jaeger-LeCoultre has managed to capture not just time, but the wonders of the cosmos combined with the artistry that the brand is renowned for. It’s a testament to their genius in marrying functionality with artistic flair. Just don’t wear it to the gym, okay?

October 9, 2025
Jaeger-LeCoultre’s New Masterpiece: The Master Grande Tradition Calibre 948!

Is time moving too slowly for you? Not to worry, because the folks at Jaeger-LeCoultre have decided to spin things up a bit with their latest release, the Master Grande Tradition Calibre 948. It’s a watch so sophisticated that it makes other watches feel like they’re living in the Stone Age. Let’s dive into the details – they’re quite sparkling!

This wrist wizardry boasts an 18K pink gold case and a dial adorned with enamel that’s as detailed as your mother-in-law’s roast recipe. The watch, limited to just 20 pieces, features a Universal Tourbillon, which makes a complete rotation every 24 hours – a nod to our good planet’s spin around its own axis.

Now, what makes this timepiece an art piece you ask? Well, its Métiers Rares™ atelier has created a visual treat using nine layers of enamel for the continents and 17 layers of lacquer for the ocean on the dial plate. Fancy what? That’s right, they’re like the bakers of the watch world, stacking layers like a deluxe cake!

The mechanics are just as impressive as the aesthetics, housing a movement that includes 388 components. Like a Swiss watch factory in miniature, it synchronizes the time across the globe with just a flick of the crown. Easy, peasy!

The world map in the center of the dial is another feature adding to its charm. It floats above a blue lacquer ocean that’s prettier than a sailor’s dream. Each time zone is marked by the name of a city, circling the dial like a globe-trotting socialite. The domed map and rings turn in sync, paying tribute to the Earth’s rotation.

For those with a keen eye for craftsmanship, the enamel and lacquer processes are no small feat. Champlevé enamel highlights the continents, a time-honored technique that involves carving out and filling in patterns with precision – kind of like Etch A Sketching, but at a luxury level.

If you’re interested in always knowing the time in a different city (and really, who isn’t?), this watch tracks it all while drifting effortlessly on a dark blue alligator strap. At a price tag of 302,000 EUR in Germany, this is one tick-tock masterpiece!

October 9, 2025
Armin Strom Unveils the Stunning One Week Manufacture Edition Blue

Armin Strom has once again wowed the watch world with their latest creation, the One Week Manufacture Edition Blue. This timepiece not only tells time – it tells a story! The watch’s allure begins with its 41 mm stainless steel case and integrated steel bracelet, but the real showstopper is the lack of a traditional dial. Instead, the deep blue PVD coated mainplate takes center stage, creating a visual feast that could make even the most stoic watch enthusiast swoon.

At the heart of this mechanical marvel lies the manually wound Calibre ARM21, crafted meticulously in-house. Two barrels work in tandem to give you a full seven-day power reserve – that means you can take a week off winding and still be on time to impress. With a beat rate of 3.5 Hz, it’s not just a watch, it’s a rhythmic masterpiece. The three-dimensional power reserve indicator not only looks cool, but it harks back to the traditional pocket watches of yore, making this high-tech piece a bit of a romantic too.

Of course, it wouldn’t be an Armin Strom without impeccable finishing. From straight and circular grains to Geneva stripes, polished screws, and delicate chamfered edges, the attention to detail is to die for. Each piece is assembled twice – a testament to Armin Strom’s obsession with perfection and acrobat-level performance.

With only 100 pieces available, the One Week Manufacture Edition Blue is as exclusive as it is exquisite. As we’ve come to expect from Armin Strom, this watch pushes the boundaries of design and functionality, all while maintaining an air of sophistication and history. It’s a watch aimed at those who appreciate the fusion of tradition and innovation. Get one if you can – and remember, wearing it is only half the fun!

October 8, 2025
Girard-Perregaux Celebrates the Laureato’s Golden Jubilee with the Laureato FIFTY

Turning fifty is a big deal, even for a watch! Girard-Perregaux is celebrating half a century of their iconic Laureato with a fabulous limited edition timepiece – meet the Laureato FIFTY. Limited to just 200 pieces, it’s a tribute to five generations of in-house designed, developed, and crafted elegance.

The Laureato FIFTY keeps up the family tradition with its octagonal bezel, offering a playful dance of satin and polished finishes, catching the light just right. Its sunray grey dial features the Clous de Paris pattern, paired effortlessly with 3N gold accents, a unique double-arrow seconds hand, and a discreet date display at 3 o’clock.

For those who love to sneak a peek at the intricate workings, flat sapphire crystals on both the front and back are there to give you that clear view. The bracelet is a perfect nod to the original design with its steel and yellow gold construction, tapered ‘H’ links for a cozy fit, domed gold central links for depth, and a triple folding clasp with fine adjustment for that perfect wrap-around hug.

This latest edition ticks on with the help of the GP4800 caliber. It’s the latest in-house marvel from the manufacture, boasting a silicone escapement and variable-inertia balance for smooth sailing. Once you strap it on, you’ll appreciate the emphasis on energy efficiency and longevity – because who doesn’t love a watch that’s both handsome and efficient?

Since its birth in 1975, the Laureato has gracefully danced the line of evolution without stepping on its heritage. For over five decades it’s been the poster-child of understated luxury and precision.

October 7, 2025
The Streamliner Tourbillon Pierre Gasly: A Racing Legend in Your Wrist

In a world where some collaborations feel like they’ve been pulled out of a marketing hat, H. Moser & Cie. and Pierre Gasly have brought us a refreshing breeze of authenticity. The brand-new Streamliner Tourbillon Pierre Gasly is not just an homage to a Formula 1 icon – it’s practically a love letter written in the language of fine watchmaking.

The magic began with a meeting between Pierre Gasly and the watchmakers of H. Moser & Cie. As they’d describe it, Pierre was more than just a pretty face for the campaign; he was hands-on in designing the watch, insisting on incorporating a tourbillon and choosing everything from the movement to the color of the dial. The result? A timepiece that didn’t just bear his name; it also mirrored his racing spirit.

Let’s talk about the Chocolate fumé dial, a hue named and loved by Pierre himself, and as decadent as a Swiss chocolate fondue. Paired with a sleek 5N red gold case, it’s a visual game of tug-of-war between elegance and sportiness – a classic nod to Pierre’s racing finesse.

At the heart of this watch lies the HMC 805 calibre, a mechanical wonder with a one-minute flying tourbillon that twirls hypnotically at six o’clock. This watch doesn’t just keep time; it dances with it, in perfect rhythm thanks to the double hairspring designed by Precision Engineering AG, H. Moser & Cie.’s brainy sibling.

This masterpiece is offered in two variants: a sporty version with a chocolate-colored rubber strap, limited to 100 pieces, and a more exclusive variant limited to just 10 pieces. These exclusive ten pieces showcase Pierre’s racing number on full display – with a subtle ruby set at 10 o’clock, hidden in plain sight like a red flag on a racetrack.

The Streamliner Tourbillon Pierre Gasly was dramatically launched amidst the nocturnal glamor of the Singapore Grand Prix, where the ambiance echoed F1’s electric vibes. On Pierre’s wrist, it was as if the watch had found its natural habitat.

October 1, 2025
Aerowatch Lady Automatic Skeleton: Feminine Grace Meets Mechanical Theater

There’s something wonderfully contradictory about skeleton watches. They strip away the mystery of mechanical movements while simultaneously making them more intriguing. The folks at Aerowatch, tucked away in Switzerland’s Jura region, have been playing this game brilliantly with their Lady Automatic Skeleton collection since 1942. Now, the Bolzli siblings are back with a fresh iteration that proves their family motto right: “Fashion lasts a season – design lasts forever.”

The latest additions come dressed in dusky rose and white with raspberry pink accents. It’s a color palette that feels both contemporary and timeless, which is exactly the tightrope walk Aerowatch intended. The 35mm stainless steel case hits that sweet spot where it’s substantial enough to showcase the mechanical ballet inside, yet delicate enough to suit any wrist size.

Speaking of that mechanical ballet, let’s talk about what makes skeleton watches so captivating. The skeletonized SW 200-1 movement isn’t just visible through the dial – it’s the star of the show. Every gear, every wheel, every component of this 26-jewel calibre is on display, ticking away at 28,800 vibrations per hour. It’s like having a tiny mechanical theater strapped to your wrist.

The blue hands are a masterstroke. Against all that exposed metalwork, they pop with surprising clarity, making time-reading actually practical rather than a geometric puzzle. Three diamonds punctuate the display ring at 3, 6, and 9 o’clock, adding sparkle without going overboard. The onion-shaped crown gets a black onyx embellishment, and for those who want to lean harder into the jewelry aspect, there’s an option with a diamond-set bezel.

The transparent case back is almost redundant here – you’re already seeing the movement from the front – but it does let you appreciate the rhodinated finish and pearl decoration from another angle. The 38-hour power reserve means you can take it off Friday evening and pick it up Monday morning without resetting.

Despite all the visual drama, this watch remains wonderfully wearable. The soft calfskin strap matches the dial colorway, and Aerowatch deserves credit for their commitment to avoiding protected animal species. The 50-meter water resistance won’t survive a swimming session, but it’ll handle daily splashes without complaint.

At its heart, this is a watch that celebrates mechanical watchmaking while refusing to take itself too seriously. The skeleton movement could be intimidating, but Aerowatch presents it as something joyful and accessible. It’s technical enough for enthusiasts to appreciate the craftsmanship, yet approachable enough for someone simply looking for a beautiful timepiece with personality.

The Lady Automatic Skeleton proves that you don’t need complications stacked on complications to create something compelling. Sometimes, just showing your work – literally – is statement enough.

September 30, 2025
Night Navigation: NOMOS Glashütte Lights Up the Global Stage with Worldtimer

NOMOS Glashütte has just released a new series called Night Navigation that’s brighter than a disco ball and smarter than your smartphone! The series offers limited edition watches in flashy colors that are inspired by the nighttime glow of major cities around the world. If you’re someone who loves navigating the night and needs to know the time in Tokyo, Paris, and New York all at once, then this one’s for you.

So, who needs a compass when you have the NOMOS Club Sport neomatik Worldtimer? This sporty yet elegant watch is the absolute definition of “time flies when you’re having fun, and you’ll know what time it is anywhere!” With 24 time zones at your fingertips, a robust design, and the slim 9.9 mm profile, this timepiece makes sure you’ll arrive stylishly on time, even if you’re late!

Available in stunning colors like the vibrant orange, turquoise, or a light yellow-green derived from cockpit navigation instruments, this series lets you travel the world from your wrist. With a 40-mm stainless steel case, water-resistant craftmanship, and the powerful DUW 3202 automatic caliber, these watches offer sturdy reliability and the iconic NOMOS aesthetic.

Celebrating world cities with a dash of exclusivity, the new edition is limited to only 175 pieces for each model. But hurry! Limited edition doesn’t mean unlimited time to snag one!

So, feeling a bit like James Bond or a world-traveling nomad? Catch a glimpse of these city lights on your wrist, even when you’re just grabbing a coffee down the block.

September 30, 2025
MB&F Celebrates 20th Anniversary with a Daring Raffle

If you’ve ever fantasized about owning a luxurious MB&F timepiece, grab your party hat because they’re throwing the ultimate birthday bash: a raffle for 20 stunning watches! And no, you didn’t misread that. Twenty watches up for grabs, simply for being part of their supportive community or a keen enthusiast of M.A.D.Editions raffles.

The renowned watchmaker is celebrating their 20th anniversary with a bang. Two decades of crafting 22 calibres, leading innovations with exquisite Horological Machines, and snagging the prestigious GPHG Aiguille d’Or – these folks surely have reasons to celebrate. What better way than to host a world-first raffle in haute horlogerie?

Of course, the Tribe members – those loyal MB&F owners – will have a go at winning 10 LM101 Longhorn 20th Anniversary pieces. This beauty boasts long lugs (hence the name), a stainless steel case, and a chic silver, black, and blue look. Flip it over and you’ll find ‘Fortune Favours the Bold’ inscribed, reminding us all of the importance of taking risks.

But wait, it gets better for the rest of us mere mortal fans! The second raffle allows other enthusiasts a chance to take home one of 10 special M.A.D.1S 20th Anniversary watches. Featuring a slimmer case and a Swiss made LaJoux-Perret movement, it mirrors the LM101 Longhorn’s stylish design and mantra on the back.

The draw, supervised by a bailiff (so don’t even think about stuffing the ballot box), will take place in October.

September 29, 2025
Omar Sy Rocks Jaeger-LeCoultre Watches in Netflix’s French Lover

If you thought Omar Sy’s charm couldn’t be captured in a bottle, wait until you see him in Netflix’s latest flick, French Lover, sporting some serious wrist candy from Jaeger-LeCoultre. Talk about a match made in horological heaven!

The movie, directed by Nina Rives, hit Netflix with a Parisian love story that pairs Omar Sy’s charisma with an exquisite line-up of timepieces by Jaeger-LeCoultre. What’s not to love, right? Imagine Omar Sy’s stylish character, Abel Camara, strutting around Paris with watches like the Reverso Tribute Small Seconds and the Master Control Chronograph Calendar flashing on his wrist.

But let’s dive into the nitty-gritty of these watches. First, the Reverso Tribute Chronograph, a pink gold beauty, makes an elegant statement. Its front dial is all about sophistication with those classy gadroons, “railroad” minute tracks, and Dauphine hands resting on a sunray black dial. Somehow, it just screams “I’m effortlessly cool!”

That’s not all! Abel also shows off his flair with the Reverso Tribute Small Seconds, a nod to the original Reversos of the 1930s with its green dial that plays catch with the light in the most refined way possible. Now, that’s what I call a dial that has some serious ‘green glam’.

Lest you think we’re done here, Sy sports the Master Control Chronograph Calendar, a stunning piece distinguished by its modern black dial kissed with gold and red. And for those with an adventurous spirit, Omar’s character straps on the Polaris Chronograph, complete with a lush grey dial and 65-hour power reserve. Perfect for the adventurous days… or just a really long movie marathon.

So, whether you’re a horology buff or just a fan of great films and even greater watches, Jaeger-LeCoultre’s lineup in French Lover is a must-see must-wear!

September 29, 2025